Join us in Booth 315 for the 2026 Digital Dealer Convention & Expo

September 22,23

Huntington Place, Detroit

Solera Dealer Solutions gives franchise dealers and groups the intelligence, efficiency, and connected workflows they need to sell smarter, service faster, and outperform their market.

By empowering every department. From the front of the store to the service drive, we deliver one clear promise:

Dealers thrive here.™

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Meet With Us At Digital Dealer 2026

Solera Cloud OS
for Franchise Dealers
The connected operating system for franchise dealers

Run the whole store on one connected platform.

CRM, DMS, Service Suite, LoJack, Marketing, Inventory, and Titling, all on one shared experience. That's the future we are building. No swivel chair between vendors, no rekeying between systems, no waiting on the next vendor to catch up. One platform that runs the showroom, the service drive, the back office, and everything connected to the vehicle after delivery.

Solera Cloud OS · FranchiseCRMAuto/Mate DMSService SuiteMarketingInventoryTitlingLoJack
Every workflow that runs your store

One operating system. Hundreds of solutions.

Pick the card. See the product. Each solution is built to do its job on its own, and built to do it better when it sits on the rest of the platform. The customer your CRM captures is the same customer your service advisor greets, the same customer your title clerk processes, and the same customer your marketing engine retains.

Sales

CRM

The command center for lead capture, follow-up, and desking. AI-enhanced workflows move every shopper from inquiry to delivery without dropping the thread.

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Operations

DMS

The cloud-native operational core that runs the dealership. Accounting, F&I, parts, and reporting on one system, with open integrations and OEM compliance built in.

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Fixed Operations

Service Suite

Online scheduling, multi-point inspections, mobile approvals, pickup and delivery, and remote payment. Dealers running this connected flow report 40%+ higher customer-pay revenue per visit.

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Customer Acquisition

Marketing

VIN-level targeting, geofencing, defector identification, and lifecycle automation across email, direct mail, social, and digital ads. Thousands of OEM-compliant assets, launched in minutes.

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Customer Acquisition

Websites & Digital Retail

DealerFire premium dealership websites engineered to convert. Lightning-fast, OEM-compliant, and connected directly to your CRM so every lead and every behavior flows into the same record.

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Inventory Management

Inventory

Merchandise, appraise, and price with realtime market data. Stale pricing and mismatched listings disappear when inventory lives on the same data layer as the rest of the store.

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Back Office

Titling

Direct state agency connections, exact fees at the desk, e-signature, offline issuance, and full nationwide coverage. The back office stops being the bottleneck for everything happening up front.

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Connected Car

LoJack

Law-enforcement-grade stolen vehicle recovery and connected vehicle programs. Over $1 billion in stolen assets recovered, with F&I packaging built in.

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The reality at a franchise store
Dealers thrive here.

Most franchise dealerships are running on a Frankenstack of vendors. CRM from one place, DMS from another, marketing from a third, websites from a fourth, titling from a fifth, GPS from a sixth. Every gap between vendors is a handoff that breaks. The customer your CRM captured at 9am is a new customer at the service drive that afternoon. The lead your website sent in last week was already in your CRM, but nobody knew. The deal your F&I team closed last month is still missing its title. The technology was supposed to make the work disappear. Instead it added a department to manage the technology. That ends here.

What the platform gives you that a Frankenstack cannot

One platform built for the way a franchise store actually operates.

A bolt-on tool can fix one workflow. A connected platform, like the Solera Dealer OS we are building, fixes the gaps between workflows, which is where deals quietly bleed margin and customers quietly walk away. This is what changes when every product reads from and writes to the same data layer.

01

One customer record, every department

The shopper your CRM captures is the same record your F&I team desks, your title clerk processes, your service advisor greets, and your marketing engine retains. No re-entry, no duplication, no starting over.

02

Sales and service share a customer for life

Service customers are the next sale. The platform connects every RO, every inspection, every reminder back to the deal, so retention stops being a campaign and starts being the system.

03

OEM-compliant, by design

Open integrations and OEM-certified tools across CRM, DMS, websites, and marketing. The platform stays compliant as manufacturer programs change, so your store does not have to scramble.

04

The whole lot, in real time

Inventory, pricing, and merchandising on one feed. Online listings, in-store screens, and your DMS reflect the same price the same minute, every time it changes.

05

Service throughput, finally measurable

Online scheduling, mobile approvals, and pickup and delivery on one stack. Dealers running this connected flow report 40%+ higher customer-pay revenue per visit and near-zero no-shows.

06

Powered by the Solera AI Engine

Intelligence that shows up inside the tools your team already uses, prioritizing leads, flagging at-risk service customers, and assisting back-office work. Not another standalone widget.

Frankenstack vs. Cloud OS

Two ways to run a franchise store. Only one of them scales.

Almost every modern dealership pain traces back to the same root cause: too many vendors holding too many pieces of the same customer. Stack them up and the difference between a connected platform and a Frankenstack is not subtle.

What a Frankenstack of vendors gives you
What Solera Cloud OS delivers
Six to ten vendors, six to ten contracts, six to ten support queues
One platform, one relationship, one accountable team
Customer entered into every system, by hand, every time
One customer record read and written by every product
Service customers treated as strangers when they come back to buy
Sales and service share one customer for life, by design
Marketing campaigns built from yesterday's export from another system
Lifecycle campaigns triggered by realtime CRM, DMS, and service signals
Inventory prices stale on the website while the lot manager updates the DMS
Inventory, pricing, and listings update across every surface in realtime
Titling lives on a standalone tool that has not seen the deal
Titling reads the deal jacket and writes back funding the moment it closes
AI sold as a separate product nobody adopts
AI in the tools your team already uses, surfacing the next action in context
OEM compliance handled by your IT team, store by store
OEM-certified integrations maintained by the platform team
Built for the people who run a franchise store

One platform. Every seat in the store, covered.

For

Dealer Principals and General Managers

Stop paying six vendors to fix the gaps between six vendors. One platform, one set of numbers, one accountable team, and the operational visibility to make decisions on the data instead of the anecdote.

For

Sales, F&I, and Desk Managers

Mobile desking, CRM-driven follow-up, and exact title and registration fees at the closing desk. Deals close once, fund faster, and the customer leaves with the right number on the contract.

For

Service Directors and Fixed Ops

Online scheduling to secure payment with pickup and delivery built in. The connected flow that drives 40%+ higher customer-pay revenue per visit and a service drive that finally has a roadmap to higher CSI.

CUSTOMER ACQUISITION

Marketing

Websites

Call Services

CRM

Equity Mining

DEALER OPERATIONS

DMS

Stolen Vehicle Recovery

Lot Management

Titling

Sustainability

INVENTORY MANAGEMENT

Inventory Management

Vehicle Acquisition

Inventory Pricing

Appraisals

Inventory Optimization

Vehicle Merchandising

FIXED OPERATIONS

Service Suite

Service Scheduling

Check In

Service Inspection

Shuttle Services

Mobile Technician

Vehicle Pickup & Delivery

Parts On Demand

Payments

Reporting

AI Estimating

Repair Solutions

Planning on making a stop.

Booth #315