Every missed customer is a missed opportunity, but not every dealership has the time or staff to chase them down. AutoPoint MasterCall solves that with a professional outbound calling solution designed to reengage lapsed service customers, recover lost sales, and drive more appointments into your service drive.
MasterCall is not a generic call center, it’s an extension of your dealership. Our trained agents use your brand, follow your scripts, and book appointments directly into your system. Whether you need to fill open capacity, boost recall completion, or reactivate customers who haven’t returned in months, MasterCall helps you do it quickly, professionally, and with measurable ROI.
The program targets key audiences using your DMS and CRM data: customers who declined previous work, overdue for maintenance, due for a recall, or approaching lease-end milestones. Each call is tailored using real customer and vehicle data, including name, vehicle make/model, service history, and last visit, so the conversation feels personal and relevant.
You choose the campaigns, MasterCall executes them. From single rooftop shops to multi-store groups, the platform scales effortlessly, ensuring every customer on your list receives timely, proactive outreach that brings them back through your doors.
You’ll see the results in your appointment volume, deferred work recapture, and retention metrics. And with full reporting, call logs, and appointment conversion data, you’ll know exactly where the lift came from.
AutoPoint MasterCall is built to help your service department run at full capacity, without adding headcount. It delivers proven, dealership-branded outreach that fills open bays, increases service retention, and recovers revenue you’re already owed.
By targeting high-potential customers using real DMS data, MasterCall ensures every call is intentional, relevant, and productive. From declined services to factory recalls and win-back campaigns, our team drives real results, so yours can focus on in-store experience and RO execution.
With appointment setting built-in, every call moves the customer toward conversion. Whether you’re filling a light week, launching a seasonal campaign, or trying to boost recall closeouts, MasterCall helps you get it done, faster, smarter, and without pulling your advisors off the drive.
AutoPoint MasterCall includes specialized tools and processes to ensure success with every campaign:
Outbound Calling Services
Professionally trained agents make outbound calls on behalf of your dealership using brand-approved scripts.
Data-Driven Targeting
Campaigns are built using your real DMS and CRM data, targeting lapsed customers, deferred work, recalls, and more.
Service Appointment Scheduling
Calls are made with the goal of securing a confirmed appointment, booked directly into your DMS or scheduling platform.
Declined Services & Deferred Work Recovery
Follow-up with customers who previously declined repairs or maintenance, increasing upsell and revenue.
Recall Campaign Outreach
Boost factory recall completion with focused, urgency-based calling campaigns.
Win-Back & Loyalty Programs
Reengage inactive customers with personalized “We Miss You” campaigns to drive renewed loyalty.
Campaign Flexibility
You choose the campaign type, timeframe, and target audience, MasterCall executes the strategy.
Performance Reporting
Track results by campaign: number of calls made, appointments booked, contacts reached, and ROI.
vBDC: Add inbound and overflow call handling to your dealership with a fully branded virtual BDC solution.
Service Journey: Pair your outbound campaigns with automated, behavior-based service marketing to increase reach.
CRM: Sync MasterCall activity and appointments directly into your customer records for smarter follow-up and tracking.
