Stealth ID

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Contents
Overview

Overview:

Up to 95% of your dealership’s website traffic leaves without ever filling out a form or calling your store. Traditional digital marketing tools can’t tell you who these visitors are, or what they’re interested in. AutoPoint Stealth ID changes that. It unlocks the hidden value of your website by identifying anonymous visitors and turning them into actionable leads.

Using advanced identity resolution technology, Stealth ID detects and matches anonymous online shoppers to real people in your database, without relying on cookies or lead forms. It connects the dots between site visits, VIN views, service history, past transactions, and customer records to reveal who’s actively shopping or nearing their next service interval.

You’ll gain access to behavioral insights like pages viewed, time spent on inventory or service pages, and revisit patterns. These signals are paired with customer contact information and fed into your CRM, empowering your sales and service teams to follow up with relevance and perfect timing.

Stealth ID works behind the scenes, tracking real-time traffic, flagging high-intent behavior, and enabling automatic email, SMS, or outbound call campaigns, so your dealership can reengage shoppers while they’re still in the market.

It’s not just website analytics, it’s identity-powered engagement that turns your dealership’s digital presence into a revenue-generating engine.

Benefits

Benefits:

AutoPoint Stealth ID helps your dealership capitalize on the high-value audience already engaging with your brand, without waiting for them to raise their hand. It reveals the identity of anonymous shoppers, giving you the power to take immediate, personalized action.

You’ll convert more web traffic into real leads, reactivate customers showing new buying signals, and deliver perfectly timed marketing messages that feel proactive instead of reactive. Stealth ID reduces wasted ad spend, improves followup quality, and gives your team the intelligence needed to close deals faster.

It’s lead generation, redefined, with zero friction for the customer and full visibility for your store.

  • Identify anonymous website visitors without requiring form fills
  • Convert passive traffic into active, high-quality leads
  • Improve sales and service follow-up with behavioral insight
  • Reengage lost customers when they return to shop anonymously
  • Boost CRM effectiveness by enriching contacts with web activity
  • Automate personalized outreach based on high-intent behavior
  • Reduce digital ad waste by focusing on known, returning shoppers
  • Increase engagement rates with timely, relevant messaging
  • Maximize website ROI by unlocking more value from daily traffic
  • Stay privacy-compliant with non-cookie-based tracking
Capabilities

Capabilities:

AutoPoint Stealth ID delivers dealership-ready features designed to boost lead intelligence and conversion:

Identity Resolution

Match anonymous site visitors to known contacts using behavioral signals and proprietary data sets.

Behavioral Tracking

Monitor visitor actions in real time, including VIN views, inventory filters, and service page activity.

CRM Integration

Feed identified leads and behavioral data directly into your CRM for follow-up and marketing automation.

Alert & Trigger System

Flag high-intent behaviors (like repeat visits or finance tool usage) and trigger immediate outreach.

Multi-Channel Engagement

Automatically launch email, SMS, or outbound call workflows based on shopping behavior.

Past Customer Reidentification

Reconnect with former customers who return to browse anonymously, even years after purchase.

Dealer Website Integration

Seamlessly embeds with your existing site, no redesign or complex setup required.

Privacy Compliant

Uses non-cookie-based, legally compliant ID methods that meet modern data standards.

Related Products

Related Products

Service Journey: Keep reengaged customers in the loop with ongoing lifecycle service communications.

Marketing Platform: Launch dynamic campaigns across all channels to support known defector outreach.

CRM: Automatically track returned customers, appointment bookings, and campaign attribution inside your customer records.

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