Up to 95% of your dealership’s website traffic leaves without ever filling out a form or calling your store. Traditional digital marketing tools can’t tell you who these visitors are, or what they’re interested in. AutoPoint Stealth ID changes that. It unlocks the hidden value of your website by identifying anonymous visitors and turning them into actionable leads.
Using advanced identity resolution technology, Stealth ID detects and matches anonymous online shoppers to real people in your database, without relying on cookies or lead forms. It connects the dots between site visits, VIN views, service history, past transactions, and customer records to reveal who’s actively shopping or nearing their next service interval.
You’ll gain access to behavioral insights like pages viewed, time spent on inventory or service pages, and revisit patterns. These signals are paired with customer contact information and fed into your CRM, empowering your sales and service teams to follow up with relevance and perfect timing.
Stealth ID works behind the scenes, tracking real-time traffic, flagging high-intent behavior, and enabling automatic email, SMS, or outbound call campaigns, so your dealership can reengage shoppers while they’re still in the market.
It’s not just website analytics, it’s identity-powered engagement that turns your dealership’s digital presence into a revenue-generating engine.
AutoPoint Stealth ID helps your dealership capitalize on the high-value audience already engaging with your brand, without waiting for them to raise their hand. It reveals the identity of anonymous shoppers, giving you the power to take immediate, personalized action.
You’ll convert more web traffic into real leads, reactivate customers showing new buying signals, and deliver perfectly timed marketing messages that feel proactive instead of reactive. Stealth ID reduces wasted ad spend, improves followup quality, and gives your team the intelligence needed to close deals faster.
It’s lead generation, redefined, with zero friction for the customer and full visibility for your store.
AutoPoint Stealth ID delivers dealership-ready features designed to boost lead intelligence and conversion:
Identity Resolution
Match anonymous site visitors to known contacts using behavioral signals and proprietary data sets.
Behavioral Tracking
Monitor visitor actions in real time, including VIN views, inventory filters, and service page activity.
CRM Integration
Feed identified leads and behavioral data directly into your CRM for follow-up and marketing automation.
Alert & Trigger System
Flag high-intent behaviors (like repeat visits or finance tool usage) and trigger immediate outreach.
Multi-Channel Engagement
Automatically launch email, SMS, or outbound call workflows based on shopping behavior.
Past Customer Reidentification
Reconnect with former customers who return to browse anonymously, even years after purchase.
Dealer Website Integration
Seamlessly embeds with your existing site, no redesign or complex setup required.
Privacy Compliant
Uses non-cookie-based, legally compliant ID methods that meet modern data standards.
Service Journey: Keep reengaged customers in the loop with ongoing lifecycle service communications.
Marketing Platform: Launch dynamic campaigns across all channels to support known defector outreach.
CRM: Automatically track returned customers, appointment bookings, and campaign attribution inside your customer records.
Our comprehensive product and service line, encompassing CRM and DMS platforms and tools for managing operations, service centers, websites, marketing, titling, and inventory, includes the brands of RedCap, LoJack, DealerSocket, AutoPoint, Auto/Mate, Titling, and GoldStar.
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